Yamaha Releases New Rhino Side-by-Side Vehicle Educational DVD

DVD Showcases New Rhino 700 FI and Rhino 450 SxS Vehicles vs. Competition

Cypress, Calif. – June 2, 2008 -- Yamaha Motor Corporation, U.S.A., has released a new informational DVD featuring the company’s highly popular Rhino Side-by-Side (SxS) vehicles. The new DVD, available free online at www.yamahaoutdoors.com, provides a comprehensive review of the new Rhino 700 FI and the Rhino 450 SxS vehicles and delivers detailed head-to-head comparisons with competing models.

Viewers can choose from different sections of the DVD to “Explore Rhino” or watch “Rhino vs. The Competition.” The “Explore Rhino” section provides an overview of the extensive list of features and benefits for both the Rhino 700 FI and the Rhino 450. Features for both models include a four-stroke engine, fully automatic Ultramatic® transmission with dual-range drive and reverse and industry-exclusive three-position On-Command® in/out 4WD. The Rhino overview demonstrates how these features and benefits combine to create a tough, durable and dependable ride through different types of terrain.

Allowing consumers to see the Rhino in head-to-head action, the “Rhino vs. The Competition” section pits the Rhino 700 FI against competitors such as the Teryx, RZR, Prowler 700 XTX and the Ranger XP, and features the Rhino 450 battling it out against the Ranger 500, Mule 610 and 2-up ATVs. These direct comparisons provide a realistic, feature-by-feature evaluation.

“The new Rhino DVD provides in-depth information that will serve any potential SxS customer well – from hunters and farmers to weekend warriors and recreational riders,” says John Landre, Yamaha’s ATV/SxS business planning manager. “The detailed information and head-to-head comparisons show just how the Rhino dominates the competition as the most versatile SxS on the market. Anyone shopping for an off-road utility vehicle should check out this free DVD.”

A free Rhino DVD can be obtained directly from Yamaha by registering online at www.yamahaoutdoors.com.

About Yamaha Motor Corp., U.S.A.

Yamaha Motor Corporation, U.S.A., (YMUS), a leading distributor and manufacturer in the motorsports market, builds the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of more than 4,000 dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1977, YMUS also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

SxS Vehicles are recommended for use only by drivers age 16 years and older.

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