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cow prices facing pressure

Cow prices face increasing pressure

  • Jul 29, 2015
    blog

    Why reaching out to Northeast consumers is key for boosting beef demand

    Nearly 70 million people call the Northeast home; however, only 3% of the beef checkoff dollars are collected in that region. As a result, the Northeast Beef Promotion Initiative (NEBPI) was created to channel beef checkoff resources to promote beef in that area. Find out how NEBPI is promoting beef to urban consumers in today’s blog....More
  • Jul 27, 2015
    blog

    How youth Beef Ambassadors are tackling hot industry topics

    The National Beef Ambassador Program is training youth spokespersons to advocate for the beef cattle industry. These youth advocates need support, whether it’s through sponsorships, volunteerism, or mentorship. Find out why these ambassadors are so effective at promoting the beef industry....More
  • Jul 27, 2015
    blog

    New poll asks about importance of rural development in small towns 1

    Ranching families rely on the success of the neighboring small towns that support their rural communities, but as many rural areas lose young people to urban career opportunities, rural America is looking for ways to revitalize their towns....More
  • Jul 23, 2015
    Commentary

    Free trade agreements: Beneficial arrangements or political chicanery? 1

    Does free trade really benefit beef producers and do free trade agreements get the beef industry the access it needs and wants in foreign markets? Or is free trade an ideal that doesn’t exist and are trade agreements simply a tool for political gain?...More
  • Jul 22, 2015
    blog

    Peterson Brothers share message with 4-H kids about ag advocacy 1

    As county fair season gets underway, let’s remember to instill the six pillars of Character Counts in today’s youth — responsibility, respect, trustworthiness, fairness, caring and citizenship. Perhaps one more pillar needs to be added to the 4-H program, which encourages 4-H youth to become leaders as adults; that pillar would be “advocacy.” Kansas farm boys, the Peterson brothers, share why advocacy is so important at an Oklahoma 4-H event....More
  • Jul 22, 2015
    press release

    Gold TPR Hereford breeders, EPDs released for fall 2015

    While the mantra that you can’t manage what you don’t measure wasn’t uttered specifically about the cattle business, if could have been....More
  • Jul 21, 2015
    blog

    Satirical video sparks debate with Congress about healthy school meals

    The nation’s school lunch program needs an overhaul, and the American Heart Association has created a satirical video to jumpstart conversations on this topic. Check out the video, plus see photos of school lunches from around the world....More
  • Jul 20, 2015
    blog

    4 ag reads to kick off your Monday morning

    From defending feedlots, to taking on Chipotle, to 4-H parents tackling county fair week and keeping kids busy on the ranch during summer, here are 4 agricultural reads worth reading this morning....More

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