MAHINDRA USA INTRODUCES THE NEW 5035 MODEL

Power, Reliability and Style Make These Tractors Stand Out

HOUSTON (March 29, 2010) – Mahindra USA, the leader in affordable, high-quality farm equipment, continues its commitment to provide hard-working, high value tractors in the United States with the announcement of its newest addition to the 35 Series of premium tractors, the 5035 4WD. Boasting an impressive 50 horsepower and lift capacity of 3,090 lbs., the 5035 4WD is now available nationwide. The professional-grade Mahindra 35 Series 4WD tractors are the best value in their class and an ideal combination of power, reliability and style.

“This workhorse is the perfect machine for everything from basic chores around the farm to landscaping,” said Mike Hilderbrand, Vice President of Marketing & Organizational Development for Mahindra USA. “The 5035 is a hard-working compact tractor designed specifically to push more, pull more and lift more and help our North American customers cultivate their dreams. When combined with our 5-Year Limited Warranty Plan and our attractive 0% for 60 months financing, this represents the most powerful value package available to tractor buyers today.”

One of the most exciting features of the Mahindra 5035 4WD tractor is the new ML 130 Loader, which was specifically designed for this model. Its skid steer design allows a quick change between bucket, bale spear and pallet fork. The curved boom design matches the sleek styling of the tractor and offers better visibility. Another exciting custom feature of the 5035 4WD is the new 595 backhoe, which features a 9’7” digging depth (maximum) with a bucket digging force of 5,710 lbs.

The 4-cylinder diesel engine is a high-displacement, naturally aspirated direct-injection engine designed to provide excellent torque, fuel efficiency and durability. The 50 horsepower engine offers ample strength and traction for tough jobs, yet is ultra-quiet, produces cleaner emissions, and conforms to EPA Tier IV norms.

Standard features include a large-capacity engine, cast-iron chassis with heavy-lift capacity loader and 3-pt. hitch. In addition, the standard heavy-duty transmission is easy to operate, featuring shuttle shift and 12 forward and reverse speeds. Constant-running independent PTO and foot-operated differential lock are also standard.

The solid cast-iron chassis on every Mahindra tractor provides extra traction, stability and control. The heavy-duty front axle is adjustable to allow the operator to adapt to a wide variety of applications, and the exceptional range of axle oscillation helps counter difficult terrain.

The 5035 4WD joins the 4035 4WD as the newest members of the popular 35 series premium tractors. With professional-grade models from 35 to 50 HP and heavy-duty loaders, heavy-duty backhoes, Ag/Industrial/Turf tires and a wide range of available implements – there is a model to meet your needs.

About Mahindra USA Farm Equipment Sector

Houston, Texas-based Mahindra USA Farm Equipment Sector (www.mahindrausa.com) is a wholly owned subsidiary of Mahindra & Mahindra LTD, and part of Mahindra & Mahindra’s Farm Equipment Sector (FES) - one of the top three tractor manufacturers in the world.

Mahindra USA’s Farm Equipment Sector began selling tractors in the USA in 1994 and has grown rapidly due to high customer satisfaction and through customer referrals. Mahindra USA’s Farm Equipment Sector has three distribution points in the USA to help meet the needs of its customers and the growing demand for its products.

Mahindra’s professional-grade tractors are built with heavy-duty components that allow them to outperform other tractors in their class and are designed to provide consumers with the ability to push more, pull more and lift more, so they can do more, in less time. To learn more about Mahindra USA’s Farm Equipment Sector, please visit www.mahindrausa.com.

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