Beef Marketing/Product Promotion

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gaining new consumers for beef

Beef Industry Must Expand Digital Marketing to Reach Young Consumers

  • USDA photo by Lance Cheung
    Oct 25, 2013
    blog

    Community-Supported Agriculture (CSA) Provides A Real-World Taste To Urbanites 1

    Most community-supported agriculture (CSA) programs are focused on little operations that mostly specialize in vegetables or produce, but there are some that provide meat....More
  • Oct 24, 2013
    blog

    My Wife’s Absence Exposes Beef’s Convenience Shortcomings 14

    With my wife’s absence because of a three-week trip, my three kids and I have been conducting our own little research project in convenience foods, and the results are highly discouraging. I can definitely tell you that the beef industry is getting clobbered in the frozen-foods section....More
  • chinese beef market
    Oct 1, 2013
    Commentary

    Chinese Beef Market Surging; U.S. Locked Out 5

    The North American Meat Association (NAMA)reported this week that Canadian beef exports to China totaled 10,088 tons for the first half of this year. That’s triple the year-ago amount for Canada and illustrates how beef demand in China is booming....More
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