More in Cattle Marketing

  • Nov 26, 2012
    blog

    Drought Economics – Part II 1

    Last month, I summarized my producer educational programs in past droughts. The key lesson I learned from those droughts was that the optimum drought strategy depends on where we are in the cattle cycle. What is an optimal drought strategy for one drought may be sub-optimal for the next drought....More
  • marketing beef cattle
    Nov 15, 2012
    blog

    The Debate Over Operational Paradigms Continues 9

    The commodity system used to let low-cost producers get away with producing a low-quality product. Meanwhile, the value-based marketing revolution allowed producers to get away with not being concerned with costs of production. Those days are gone....More
  • September Cattle On Feed Placements Are Down
    Oct 26, 2012
    blog

    September Cattle Placement Number Confirms Trend

    Cattle numbers are tightening and will continue to decrease as a result of drought conditions that made 2012 another liquidation year. The industry will need to increase heifer retention to maintain numbers, but expanding the cowherd will require a substantial increase in the number of heifers being kept back out of the feeder mix....More
  • Smart Cow Culling Pays
    Oct 24, 2012
    blog

    CHAPS Data Shows Benefits Of Smart Culling

    This year's widespread drought on top of last year’s moisture sucker in the Southern Plains has left everything short - from corn to hay to the supply of cattle. Yet, true to their nature, folks in the cattle business can always figure out a different way to skin the proverbial cat....More
  • Oct 24, 2012
    blog

    The Economics Of Various Drought Strategies

    The 2012 summer drought hit much of cow country. Derrell Peel, Oklahoma State University Extension economist, summed up the situation in late August this way: “The percent of pastures and range rated as poor to very poor is 59% for the entire country, with higher percentages for the Great Plains (77%), Corn Belt (69%), and Southern Plains (66%), along with the Western region at 54%.”...More
  • Oct 4, 2012
    blog

    Marketing Predictions Will Take Some Time

    Whether via DNA selection, process and genetic verification, other means of information exchange or other technologies, the industry is becoming more adept at being able to describe and document value in cattle. And that will accelerate the shift away from commodity marketing of cattle....More
  • Oct 2, 2012
    video

    USMEF Shares Its Beef Export Outlook

    Beef exports play a pivotal role in the pricing mechanisms that ultimately put money in cattlemen's pockets. The U.S. regained its status as world’s largest beef exporter last year, and the future looks bright with the promise of more growth as a result of further liberalization of markets in Japan and Taiwan to U.S. beef....More

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