More in Beef Marketing/Product Promotion

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    Sour Cream Enchiladas

    Sour Cream Enchiladas by Jill Werning...More
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    Cheese & Beef Enchiladas

    Cheese & Beef Enchiladas by Amy Nordstrom...More
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    Sorta-Xican Beef Burritos

    Sorta-Xican Beef Burritos by Leann Botkin...More
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    Fake Out Lasagna

    Fake Out Lasagna by Nicole Willoughby...More
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    Taco Soup

    Taco Soup by Caci Nance...More
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    Meatballs And Pasta

    Meatballs and Pasta from Leann Botkin...More
  • May 2, 2012
    blog

    Veganism Book For Kids Goes Too Far 12

    “Vegan Is Love” is the title of a new children’s book by Ruby Roth. While I grew up on innocent Disney fairytales, the Bernstein Bears, and the Laura Ingalls Wilder series, Roth introduces young people to the horrors of eating meat, and she goes way too far in the process....More
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    Salsa Mac

    Salsa Mac by Patty Eckert Galt...More
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    Hungry Man Beef Casserole

    Hungry Man Beef Casserole by Carol Abrahamzon...More
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    Authentic Taquitos

    Authentic Taquitos by Devan M. Paulus...More
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    Beef Enchiladas With Sour Cream Salsa Verde Sauce

    Beef Enchiladas With Sour Cream Salsa Verde Sauce by Jenn Zeller...More
  • Apr. 30, 2012
    Curated Topic

    Beef Recipes

    Roper Apparel and BEEF Magazine are celebrating May Beef Month with a recipe contest featuring healthy ground beef and sizzling steaks on the grill. Check out the collection of recipes submitted by our readers -- cattle producers from across the country who love great-tasting beef!
  • Apr 27, 2012
    blog

    Beef Demand, The Economy & The Checkoff 1

    Even with a sluggish economy, the recent furor over lean finely textured beef and this week’s BSE case, to name a few events, beef demand continues to exceed low expectations domestically, while exceeding its lofty expectations for exports. Those results continue to have a big day-to-day impact on cattle prices and likely help explain why producer support for the checkoff is at an all-time high....More
  • Apr 24, 2012
    blog

    What is Beef Demand Doing?

    If you judge beef demand by wholesale values, you likely turned a little queasy in March, thinking about those extra replacement heifers prowling the pasture....More
  • Apr 20, 2012
    blog

    We Can’t Forget The Nutrition Side Of Beef 1

    The beef industry has made lots of progress in communicating an accurate message on nutrition, with scientists and nutritionists advocating a more balanced approach than ever in the past. That science hasn’t dissuaded those intent on eliminating meat consumption and animal production, however. Anything that can be used to negate demand serves their purpose....More
  • Apr 5, 2012
    blog

    Random Ponderings On Various Current Topics

    Amid this week’s whirlwind of debate on the merits of lean finely textured beef (LFTB), USDA gave its tepid support of the product and process while floating the prospect of labeling. It is fascinating that many who herald the efficiency of the marketplace and the need for labeling in this regard are among those vehemently opposing voluntary labeling as to country of origin. That’s just one of a half-dozen topics in this week’s industry news that I found intriguing....More
  • Mar 28, 2012
    blog

    We Must Continue To Build Beef’s Value Equation

    It’s startling that the declining U.S. cattle herd and consequent record-high cattle prices are causing more concern than celebration. Perhaps it reflects fears that such prices can’t last or that they’ll inflict damage on the industry in terms of people eating less beef. Such fears are understandable, but unfounded....More

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