More in Beef Demand

  • May 20, 2014

    Career Day A Fun Eye-Opener For BEEF Editor

    Sometimes it’s refreshing to get out of your world and spend a little time in someone else’s for a while. I had a chance to do that recently at a career day for elementary kids, and I returned to work refreshed and recharged....More
  • Apr 29, 2014

    Beef Prices May Be Higher, But Here Are 5 Reasons To Eat It Anyway 6

    If you’re like me, you grill year-round, but for the rest of America, grilling season will soon be upon us. Can’t you just smell the ribeyes sizzling? Unfortunately, with beef prices so high, grilling season might look a lot different this year for Americans watching their food budget....More
  • Apr 24, 2014

    Pork Is Helping To Put The Sizzle In Beef Demand 1

    Typically the peak of beef demand, this year’s grilling season is approaching with just a bit of nervousness given the cost of beef at retail this year....More
  • Apr 10, 2014

    Chicken Is Just A Carrier For The Taste Of The Special Sauce 8

    I’d forgotten just how tasteless and bland chicken on its own really is. The reason we in the beef industry talk about price so much is because the threat from chicken is on the price front. Chicken, however, certainly can’t compete with beef on the taste front....More
  • Mar 31, 2014

    U.S. Beef Industry Has Measured Up To Every Challenge

    The men and women who make up the U.S. beef industry are a resilient bunch. In my 27 years of writing about the industry, they’ve had just about every challenge thrown at them. Yet they’ve met each one with calm determination and a focus on making the industry even stronger....More
  • Mar 13, 2014

    What Can Growers Of Delicious Beef Learn From Growers Of Delicious Apples? 3

    I’ll never forget the illustration that Jim Gosey, formerly the University of Nebraska Extension beef specialist, once presented at a meeting long ago. Gosey talked about the apple industry and related how the Delicious variety of apple once dominated that industry in market share. Its growers were committed to maintaining that position and thus listened to what the consumer wanted. They developed the perfect color and shape (perfect for sitting on the teacher’s desk), and gave it that cool crisp sound when it’s split....More
  • Mar 6, 2014

    Liability Risk Is Beginning To Flow Down The Beef Production Chain 7

    The whole topic of liability is a frustrating one for cow-calf producers. After all, a cow-calf producer has no way of controlling what happens to the product once it leaves the ranch. However, in today’s litigious world, someone is going to be sued if a problem develops. Retailers, packers, and feeders tend to be much larger enterprises; thus, they’re much more appealing targets from a trial lawyer’s viewpoint. That doesn’t mean, however, that cow-calf producers are immune from such legal action....More
  • winter weather dampens beef demand
    Feb 13, 2014

    Enough With This Weather; Consumers & Ranchers Need A Break 3

    The impact of consumers homebound by ice and snow impacts beef demand as well as cattle producers....More
  • Jan 27, 2014

    Why Is Beef Demand Growing As Per-Capita Income Shrinks? 2

    As domestic per-capita wealth overall declines, there is a growing demand for pricier beef. Here are three reasons for the wealth-beef paradox....More
  • Dec 19, 2013

    The Bottom Line Is That Beef End-Product Quality Matters 2

    The value that the consumer puts on the eating experience, and the amount and quality of product we put on the plate, ultimately determines the amount of dollars that enter our industry....More
  • beef demand
    Sep 12, 2013

    It’s A Long, Long Road Back To Recovering Lost Beef Demand

    The industry has learned to compensate and move forward when market shocks like BSE and LFTB happen. Unfortunately, while the damage can be inflicted in mere days, it takes cattlemen decades to recover, if ever....More
  • Aug 29, 2013

    Beef Quality vs. Economy Isn’t The Real Question 3

    As a commodity business, the biggest focus has always been on lowering the cost of production. But the great irony is that beef can’t compete on a cost basis with pork or poultry. Thus, our niche is being the low-cost producer of a high-quality product. The trick is, and always has been, finding the balance....More
  • PED virus
    Jul 11, 2013

    PED Virus Worries U.S. Hog Industry 3

    The presence of porcine epidemic diarrhea has now has been reported in swine herds in 16 states in the U.S., and confirmed in Iowa and North Carolina, the nation’s top two hog-producing states, respectively....More
  • beef checkoff photo beef demand
    Jul 3, 2013

    Ominous Warnings In The Midst Of Good Times 5

    The vast majority of beef producers support the checkoff, but even its most avid supporters recognize that the declining revenue is becoming a major issue in regard to the program’s effectiveness....More

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