The beef checkoff’s Beef Quality Assurance (BQA) program recently released two educational videos geared toward cattle producers and quality assurance educators....More

Beef industry youth have the opportunity to become certified in Beef Quality Assurance (BQA) online at no cost. The Beef Cattle Institute at Kansas State University has launched a Youth Animal Care Training program. The BQA program teaches participants about implementing best management practices to help enhance herd profitability and improve consumer confidence in high quality beef products. With increased public attention on animal welfare, BQA enables youth and producers to demonstrate their commitment to food safety and quality....More

Mizzou Collegiate CattleWomen is pleased to announce the third annual Meet Your Meat, a program focused on promoting the beef industry to University of Missouri (MU) students. Meet Your Meat will provide beef industry educational resources to the Columbia community on May 2. Many people want to know where their food comes from, so this is an excellent opportunity to talk to beef producers firsthand....More

With lean finely textured beef (LFTB), we’re producing beef that is safe, healthy and nutritious, along with drastically increasing the efficiency of the industry,” says Dale Woerner. He’s a Colorado State University assistant professor of meat science....More

Five years ago, I began a year-long quest to run a marathon every weekend of one calendar year, all while working a full-time job. After successfully completing 52 marathons in 52 weekends, the question from friends, family and fellow runners was, “What’s next?”...More

There’s a growing movement that believes the conventional wisdom of eating “everything in moderation” is simply wrong. Perhaps achieving optimal health is as simple as drawings on the cave wall – eat like our ancestors and live a long, healthy life, with meat as the primary source of fuel....More