The Traditional Grocers

Traditional supermarket – Supermarkets offering a full line of groceries, meat and produce with at least $2 million in annual sales and up to 15% of their sales in general merchandise/health and beauty care (GM/HBC). These stores typically carry 15,000-60,000 SKUs and may offer a service deli, a service bakery, and/or a pharmacy.

Fresh format – Fresh stores emphasize perishables and offer center-store assortments that differ from those of traditional retailers – especially in the areas of ethnic, natural and organic.

Superstore – A supermarket with at least 30,000 sq. ft. that generates $12 million or more/year and offers an expanded selection of non-food items. Specialty departments and extensive services also are offered.

Warehouse store – Grocery stores with limited service that eliminate frills and concentrate on price appeal; items may be displayed in their original shipping cartons rather than placed individually on shelves. Stores may also sell bulk food and large size items.

Super warehouse – A high-volume hybrid of a large traditional supermarket and a warehouse store. Super warehouse stores typically offer a full range of service departments, quality perishables and reduced prices.

Limited-assortment store – A low-priced grocery store that offers a limited assortment of center-store and perishable items (fewer than 2,000).

Other – The small corner grocery store that carries a limited selection of staples and other convenience goods. These stores generate approximately $1 million in business annually.

Non-traditional Grocers

Wholesale club – Membership retail/wholesale hybrids with varied selection and limited variety of products presented in a warehouse-type environment. These 120,000-sq.-ft. stores have 60%-70% GM/HBC and a grocery line dedicated to large sizes and bulk sales. Memberships include both business accounts and consumer groups.

Supercenters – A hybrid of a large traditional supermarket and a mass merchandiser, supercenters offer a wide variety of food, as well as non-food merchandise. These stores average more than 170,000 sq. ft. and typically devote as much as 40% of the space to grocery items.

Dollar store – A small-store format that traditionally sold staples and knickknacks. Now, sales of food and consumable items at aggressive price points account for at least 20%, and up to 66%, of their volume.

Drug store – A prescription-based drug store that generates 20% or more of its total sales from consumables, general merchandise, and seasonal items.

Mass merchandiser – A large store selling primarily hard lines, clothing, electronics and sporting goods, but also carrying grocery and non-edible grocery items.

Military commissary – A format that looks like a conventional grocery store carrying groceries and consumables, but is restricted to use by active or retired military personnel.

Source: Food Marketing Institute, Supermarket Facts, Store FormatDefinitions

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