“The South Dakota Cooperative Extension Service has always been an unbiased source for the general public to count on,” said Daly, DVM. “We take this responsibility very seriously and feel that our extension educators and specialists have a great ability to interact with the public to explain our modern production practices, so they can better understand where their food comes from and how it is raised.”
"Everyone knows the quote, ‘They don’t care how much you know, until they know how much you care. We need to show the general public, in an unbiased forum, that farmers and ranchers truly care and are putting the animals and the environment first in their businesses.”
“It’s going to become increasingly important for producers to stay up-to-date on the most current research regarding animal care practices that. Things like timely euthanasia and adequate pain management are practices the public is looking at, too. We need to be transparent in our work, and if there is something on your operation you wouldn’t want consumers to see, then maybe that’s something to improve upon.”
For quality information on best animal handling practices, Dr. Daly recommends checking out the position statements listed on the websites for the American Association for Bovine Practitioner’s and the American Veterinary Medical Association. While the South Dakota Cooperative Extension Service works to provide an educational program to reach non-agriculture groups, food producers can work on improving their own operations for the better, and together, these efforts will help to regain trust in America’s farmer and rancher. I appreciate Dr. Daly for speaking with me on this topic and providing today's food for thought. So, what efforts are you making at your operation to improve for the better?
BEEF Daily Quick Fact: The cattle industry is a family business. Eighty percent of the cattle businesses have been in the same families for more than 25 years; 10 percent fore more than 100 years. (Source: Beef Facts)