Preconditioning Offers Health and Bottom Line Benefits

COOPERSTOWN, N.D. (May 1, 2008) — It’s not too early to start thinking about how to add value to your calves. Preconditioning can help prepare calves’ immune systems for the stress of weaning. These preventive health measures also prepare calves for the commingling, transport, weather and other pressures they likely will face later in life.

“The bottom line is that enrolling calves in a demonstrated, branded preconditioning program is the right thing to do to prepare cattle for the next phase, reduce stress and prevent diseases like bovine respiratory disease (BRD),” explains Gerald Stokka, DVM, Pfizer Animal Health. “Everyone needs to do their part in ensuring a healthy animal from pasture to plate. When producers input just a few dollars per head, the animal experiences health benefits throughout its life.”

Health Benefits:

· Helps prevent illness from BRD

· Helps prevent death loss from BRD, which one study cited was responsible for 50 percent of cattle deaths1

· A study has shown a 45-day preconditioning program can keep cattle more than four times healthier than non-preconditioned calves2

Improved health goes hand in hand with improved performance and feed efficiency, which also leads to economic benefits.

Economic Benefits:

· Preconditioned calves can earn up to $29 more per head than non-preconditioned calves on sale day 3

· Decreases labor costs

· Healthy cattle returned $14 per head, while cattle treated two or more times lost about $254 per head 4

· Suggested premiums for improved carcass merit have been estimated at $37 to $59 per head 5

Pfizer Inc. (NYSE: PFE), the world’s largest research-based pharmaceutical company, is a world leader in discovering and developing innovative animal vaccines and prescription medicines. Pfizer Animal Health is dedicated to improving the safety, quality and productivity of the world’s food supply by enhancing the health of livestock and poultry; and in helping companion animals live longer and healthier lives. For additional information on Pfizer’s portfolio of animal products, visit www.PfizerAH.com.

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1 McNeill JW. Texas A&M Ranch to Rail—Summary Report. Texas Agricultural Extension Service, Texas A&M University, College Station, 1997-2000.

2 Data on file, Study Report No. 3933R-60-03-342, Pfizer Inc.

3 King ME. 2004. The effect of SelectVAC calf health programs on the sale price of beef calves sold through Joplin Regional Stockyards during the fall of 2003 and winter of 2004. Final Report, Pfizer Inc.

4 Waggoner JW, Mathis CP, Loest CA, Sawyer JE, McCollum, FT. 2006. Impact of feedlot morbidity on performance, carcass characteristics and profitability of New Mexico ranch to rail steers. Cattle Growers' Short Course Proceedings & Livestock Research Briefs. New Mexico State University 2006.

5 Paisley S. Preconditioning Revisited: Part 1 of 5. University of Wyoming Extension Beef Cattle. May 2007.

©2008 Pfizer Inc. All rights reserved. GCC 08012

Pfizer Inc. . 150 East 42nd Street . New York, NY 10017

212-733-2323 . www.pfizerah.com

For further information, contact:

Jennie Schutte

Pfizer Animal Health

212-733-7296

Jennie.schutte@pfizer.com

Kenna Rathai

Martin|Williams Advertising

815-422-0321

k.rathai@martinwilliams.com

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