National junior Red Angus officers elected by peers

Junior Red Angus of Association (JRA) members recently elected the JRA Board of Directors and Officers during the 2010 JRA Round-Up held in Oregon.

As the Board’s first official capacity, they will attend the National Red Angus Convention, Sept. 15 – 18 in Springfield, Mo., and help prepare the “JRA Year In Review” presentation. At Convention, the JRA will also hold its first board meeting since elections, will complete fund-raising activities and plans, conduct the junior activities meeting and attend workshops and seminars.

The JRA Board will also devote time to plan and schedule the 2011 Round-Up in Kansas, an educational, leadership event for JRA members that highlights the cattle industry and Red Angus stops. In addition, they will confirm plans for the 2010-2011 National Red Angus Junior Show to be held in January at the National Western Stock Show in Denver, Colo.

President

Alyssa Looney of Denton, Texas, will serve as president of the JRA during her second year of her two-year term on the Board. She represents the Northwest Region in an At-Large capacity.

Looney is a sophomore at Texas A & M University, majoring in Agribusiness with a minor in German and economics. She is also attaining a certificate in International Agriculture and Trade.

During her first year on the board, Looney served as the Public Relations Director and initiated and maintained the JRA Facebook page on the internet.

“Alyssa brings leadership experience, enthusiasm and years of Red Angus involvement to the JRA Board,” said Dawn Bernhard, Junior Programs Coordinator, Red Angus Association of America. “Her unique blend of scholastic and extra-curricular involvements, leadership training and commitment to the JRA will well serve our organization and will benefit all JRA members.”

First Vice President

Cassie Kniebel of White City, Kan., was elected to serve as first vice president of the JRA during her second year of her two-year term on the Board. She represents the Great Plains Region.

Kniebel is a sophomore at Kansas State University, majoring in Animal Science. She recently completed the Master of Beef Advocacy program through National Cattlemen’s Beef Association. During her first year on the board, Kniebel served as the Fund Raising Director.

“Following years of involvement with 4-H, Red Angus and the beef industry in general, Cassie is sharing her talents of communication and organization with the JRA officer team and members,” said Dawn Bernhard, Junior Programs Coordinator, Red Angus Association of America. “She brings an upbeat, positive attitude to everything with which she is involved. Cassie has gone beyond the norm in her pursuit of industry and Red Angus knowledge and will contribute many beneficial ideas to the JRA officer team.”

Second Vice President

Daniel Weidenbach of Highmore, S.D., was elected to serve as second vice president of the JRA during his second year of his two-year term on the Board. He represents the North Plains Region.

Weidenbach is a senior at Highmore High School. He is actively involved in livestock judging and a variety of sports. During his first year on the board, Weidenbach served as the Leadership Director.

“Daniel returns to the Board with experience and a renewed commitment to the officer team,” said Dawn Bernhard, Junior Programs Coordinator, Red Angus Association of America. “He has a special rapport with his fellow junior members of all ages – making them feel welcome, comfortable and included in junior activities.”

“Our three new directors bring fresh ideas and great enthusiasm to the JRA Board. They will utilize their communication skills and Red Angus experience to make positive contributions to the JRA and national board team,” said Dawn Bernhard, Junior Programs Coordinator, Red Angus Association of America.

Fund Raising Director

Laura Daniel of LaGrange, Ga., was elected to serve a two-year term and represent the South Region.

Daniel is a sophomore at Abraham Baldwin Agriculture College and is majoring in Diversified Ag Production. She is active in 4-H and is very involved in her family cattle and timber operation.

During her year as Fund Raising Director, Daniel will direct and assist the JRA board in determining and completing fund-raising projects for the JRA.

Leadership Director

Ceciel (Cele) Ketchum of Plevna, Mont., was elected to serve a two-year term and represent the Mountains Region.

Ketchum is a senior at Plevna High School and has been involved with the JRA for many years, having attended her first Round-Up when she was only 8 years old. Ketchum is an active member of the Montana Junior Red Angus Association and competes in many Red Angus events including the NILE in Billings, Mont., and Western Livestock Ag Expo in Dickinson, N.D.

In addition to taking an active role in her family ranch, Ketchum is also active in 4-H, FFA, sports and music, as she plays 5 instruments.

During her year as Leadership Director, Ketchum will work to organize and conduct leadership activities for all junior members who attend JRA events.

Public Relations Director

Shana Morcom of Arlington, Wash., was elected to serve a two-year term and represent the West Region.

Morcom is a junior at Arlington High School and has been involved in raising and exhibiting Red Angus since she was 5 years old. She has been a member of the Northwest Red Angus Junior Association for five years and a JRA member since 2007. Morcom serves as her FFA Chapter treasurer and works to educate others about Red Angus.

During her year as Public Relations Director, Morcom will work to promote the JRA and its programs and activities through contributing to the ARA magazine, junior newsletters and Facebook.

For information about JRA programs, visit the website at redangus.org or contact Dawn Bernhard, RAAA junior programs coordinator, (515) 679-4006, dawn@redangus.org, or visit the Junior Red Angus Association page on Facebook.

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