Beef Magazine

Marketing

Target Market 

May 1, 2008 - By Walt Barnhart

Beef producers are slowly increasing their marketing efforts to the Hispanic community. Not only has this consumer group demonstrated an affinity for...

The Taste Of Protein 

May 1, 2008 - By Diana Barto

Umami. It's pronounced and it's such a mysterious sounding word that you might think it refers to an ethnic trend or a spiritual practice in a faraway...

No smoke just smoke & mirrors 

May 1, 2008 - by Ty E. Lawrence guest contributor

In response to a March issue guest column likening the use of 2-agonists (i.e., Zilmax) to the end of beef demand (Does anyone smell smoke? page 74),...

Consumer steak preferences 

May 1, 2008 - compiled by Alaina Burt managing editor

The ideal steak is locally produced, Choice Angus fed a mixture of grain and grass that is traceable to the farm of origin, Iowa State University researchers...

Spending wisely 

May 1, 2008 - by Dave Bateman guest contributor

No dartboards. No crystal balls. No coin flips. I've heard lots of theories on how decisions about your checkoff dollars are made. Most are not accurate....

Best Guesses In The New Age 

Mar 1, 2008 - By Wes Ishmael Contributing Editor

Ask a dozen folks how to plan for the next 12 months and you'll get plenty of discussion based on myriad qualifications and assumptions, but few confident...

Buy/sell margins - part III  

Mar 1, 2008 - by Harlan Hughes contributing editor

The feeder-cattle futures market is being whipsawed by corn futures prices. Corn futures prices were in the mid-to-high $3 range early in 2007, decreased to the low $3 in mid-year, and surpassed $4 later in the year....

A Change In The Lineup 

Feb 1, 2008 - By Alaina Burt Managing Editor

If you head south from Ellendale, ND, past the community baseball field and a mile into South Dakota, you'll find the ranch headquarters of Bruce and...

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