I voted no, but not because

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Comment Snippet:  <p> I voted no, but not because the slogan &quot;Dude, It&#39;s Beef!&quot; is condecending to consumers, but rather because it is not on their wave-length. Those of us in agriculture certainly get it, but consumers are just going to say...Huh? An effective slogan must relate the issue to something the target audience cares about.</p>

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