Educating cattle producers on the benefits of livestock weighing is important to Gallagher so they've introduced an online challenge to test a producer’s knowledge.
Known as the Gallagher Weigh Up Challenge, participants can register online and then provide weight estimates for three ‘online’ animals. Once the weight estimates have been registered the actual weights are revealed along with cost estimates for overdosing based on the participant’s weight speculations.
Gallagher Animal Management, Vice President, Dan Geller says, “Our objective is to provide producers with the best products, services and profitability for their business and this campaign is an opportunity to highlight the operational costs of inaccurate weighing.”
“Antibiotics, de-wormers, forage and even salt/minerals should be measured based on an animal’s body weight. Without accurate weighing systems, operators are merely guessing, but being off as little as 100 lbs. can have a significant impact on the operation’s bottom line.” Geller says that while overdosing might be costly, it is far more preferable to underdosing which will leave stock susceptible to disease and malnutrition.
The online challenge continues until February 28, 2013. Producers interested in experiencing what weighing can bring to their cattle operation are encouraged to participate at http://www.gallagherweighupchallenge.com. Gallagher has partnered with DVAuction, who is supplying actual livestock footage and weights.
One entry per registered user is allowed each month of the contest. New livestock is shown monthly on the site. The grand prize winner will receive a custom made Greeley Hat and Rios of Mercedes Boots valued at $1,000. Second and third place drawing winners will receive a Greeley Hat ($500 Value) or a Rios of Mercedes Boots ($500 Value). Winners will be drawn during the 2013 National Cattlemen’s Beef Association (NCBA) Convention, February 6-9, 2013 in Tampa, Florida. Prizes will be awarded at that time. Participants do not need to be present to win.
Gallagher pioneered New Zealand’s first electric fencing system in 1938 and has constantly led the way in innovative animal management systems. We offer fencing, weighing, data collection and watering system solutions for specific animals and applications so you can be sure you’re using the right system solution to meet your unique needs. Gallagher’s success can be credited to a customer centric approach to research and development with a strong focus on end-user needs. This philosophy is endorsed with 7% of the group’s total revenue invested in R&D annually.