Joe Roybal - Editor

Joe is a native of South Dakota and a graduate of South Dakota State University with a degree in journalism. He worked as a daily newspaper reporter and photographer before doing a six-year stint as a news bureau feature writer. His livestock magazine experience includes serving as managing editor of Dairy Herd Management and editor of Feedlot Management magazines before joining BEEF in 1985. Joe assumed the editorship of BEEF in 1993 when founding editor Paul D. Andre retired.
952-851-4669
E-mail Joe Roybal (jroybal@beef-mag.com)

Burt Rutherford - Senior Editor
Burt has nearly 30 years’ experience communicating about beef industry issues. A Colorado native and graduate of Colorado State University with a degree in agricultural journalism, he now works from his home base in Amarillo, TX, in the heart of cattle feeding country. He worked as communications director for the North American Limousin Foundation and editor of the Western Livestock Journal before spending 21 years as communications director for the Texas Cattle Feeders Association. In addition to helping keep BEEF readers informed of trends and production practices to bolster the bottom line, he keeps cattle feeders informed through BEEF Feeder, a 6X/year supplement to BEEF magazine.
806-353-8528
E-mail Burt Rutherford (brutherford@beef-mag.com)

Wes Ishmael - Contributing Editor
Wes Ishmael concentrates on industry price and market perspectives for BEEF magazine. Along with his monthly Cattle Economics column, he also writes the BEEF Stocker Trends electronic newsletter, coordinates the National Stocker Award competition, and contributes to the Beef Stocker USA web site produced by BEEF and Kansas State University. A BEEF contributing editor since 1999, he’s been involved with livestock publications since 1983. Ishmael grew up in Colorado and has always been in and around the livestock business; he now lives at Benbrook, TX.
817-249-4545
E-mail Wes Ishmael (wesleysink@aol.com)

We are located at:
7900 International Drive, Suite 300
Minneapolis, MN 55425

Phone: 952-851-9329 Fax: 952-851-4601