Joe Roybal

BEEF Editor, BEEF Magazine

Joe is a native of South Dakota and a graduate of South Dakota State University with a degree in journalism. He worked as a daily newspaper reporter and photographer before doing a six-year stint as a news bureau feature writer. His livestock magazine experience includes serving as managing editor of Dairy Herd Management and editor of Feedlot Management magazines before joining BEEF in 1985. Joe assumed the editorship of BEEF in 1993 when founding editor Paul D. Andre retired.

Posts by Joe Roybal

purchasing beef
in BEEF Editors' Blog Feb 18, 2014

Top 5 Qualities Consumers Want In Beef

Research finds that the "social values" of food choices are less important to shoppers of livestock food products than a safe and quality eating....More
man loses weight on McDonald's diet
in BEEF Editors' Blog Jan 15, 2014

Moderation And Choices, Not Hysteria, Will Fight Obesity

Iowa teacher imparts valuable life lessons using a McDonald’s menu....More
in BEEF Editors' Blog Dec 30, 2013

In 2014, Strive To Be The Kind Of Person Your Dog Thinks You Are

The turning of a new year is always a good time to rededicate ourselves to being better people. And what better place to start than those around you....More
in BEEF Editors' Blog Dec 23, 2013

Despite The Evidence, Greenpeace Plays The Grinch In 2013

Can things get any sadder than an environmental group forced to scare kids at Christmas?....More
how to cut hay loss
in BEEF Editors' Blog Dec 03, 2013

4 Tips To Cut Your Winter Feeding Bill

Winter feed accounts for half of the annual cost of keeping a beef cow. Here are tips to minimize hay waste and maximize feed value....More
ethanol consequences for beef producers
in BEEF Editors' Blog Nov 26, 2013

Death And Destruction Show Green Energy Isn’t So Green

While hydraulic fracturing for natural gas is demonized, less efficient energy development cause animal death and destruction that largely goes....More
warning signs for a stroke ranchers can't ignore
in BEEF Editors' Blog Nov 11, 2013

Top Tips To Keep The Grim Reaper At Bay

You no doubt have a lot on your plate, but keeping yourself healthy is crucial to being able to work on the operation, or even enjoy the work. Here....More
in BEEF Editors' Blog Oct 21, 2013

Donate Now To South Dakota's Rancher Relief Fund

The South Dakota Rancher Relief Fund has been established to provide assistance to livestock producers impacted by the storm....More
chinese beef market
in BEEF Editors' Blog Oct 01, 2013

Chinese Beef Market Surging; U.S. Locked Out

The North American Meat Association (NAMA)reported this week that Canadian beef exports to China totaled 10,088 tons for the first half of this....More
50th anniversary kickoff with new blog
in BEEF Editors' Blog Sep 05, 2013

Introducing The BEEF Editors' Blog

While the avenues available with which to reach readers has changed considerably in the last half century, BEEF magazine’s mission to provide our....More

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