Burt Rutherford

Senior Editor, BEEF Magazine

Burt has nearly 30 years’ experience communicating about beef industry issues. A Colorado native and graduate of Colorado State University with a degree in agricultural journalism, he now works from his home base in Amarillo, TX, in the heart of cattle feeding country. He worked as communications director for the North American Limousin Foundation and editor of the Western Livestock Journal before spending 21 years as communications director for the Texas Cattle Feeders Association.

Posts by Burt Rutherford

Quality cattle pay dividends
Sep 09, 2014

Will Quality Beef Be The Industry’s Nirvana?

With record cash returns/cow in the cards for this year and next, and possibly longer, the signal is sent to rebuild the cowherd. The question is,....More
Horsehide technology
Aug 19, 2014

Will You Be Ranching Like The Jetsons In 10 Years?

The beef industry hasn’t seen nothing yet. That’s the message from those who peer into the future to see how our present will change. And if one....More
midyear USDA cattle numbers
Jul 28, 2014

Dealing With The Affliction Of Prosperity

If there’s one thing we can’t stand in the cattle business, it’s prosperity. But we may have to accept that we’ll struggle with that affliction for....More
Jul 08, 2014

What Happens On The Ranch Doesn’t Stay On The Ranch

As the ability of genomics and DNA marker technology to help cattlemen becomes more apparent and available, the number of traits to consider grows....More
beef advocacy done right
Jun 25, 2014

How Doing Things Right Pays Off

According to K-State’s Dan Thomson, everyone in the beef business is on the same team and everyone is better served when everybody communicates. He....More
Jun 17, 2014

Chefs Hear Inspiring Beef Story

Among the many effective activities that beef checkoff funds pay for is direct contact with chefs and foodservice professionals who prepare and serve....More
May 20, 2014

Career Day A Fun Eye-Opener For BEEF Editor

Sometimes it’s refreshing to get out of your world and spend a little time in someone else’s for a while. I had a chance to do that recently at a....More
May 13, 2014

Will Beef Production Align With Demand In 2014?

In hallway conversation at cattlemen’s meetings and on the pages of BEEF, electronic or otherwise, a lot of concern and questions have been raised....More
Apr 22, 2014

The Climate Police Are At It Again

Opinions and fact regarding climate change continue to mix, mingle and mostly muddle the issue. And in that flux of scientific investigation,....More
Apr 08, 2014

Can The Beef Industry Get Along?

Perusing the comments from several recent blog posts points out several things—we’re a very diversified business that encompasses people with a wide....More

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