Cross Diamond Cattle Company, located near Bertrand, NE, is home to Scott, Kim, Johanna and Marie Ford. The family raises Red Angus cattle, and they'll hold their sixth annual production sale at the ranch Dec. 12, where they have a large offering of bulls, females and horses for sale.
Lot 21 is a special bull in the sale, as he will be auctioned off with all proceeds going to AABB. Number 21 was selected as a nod to the 21-gun salute used at military funerals, says Scott Ford. He talked about his family’s support of the AABB and invites other purebred breeders to follow suit at their own sales.
"As we enjoy the freedoms we have as Americans, we find it too easy to forget the many sacrifices of brave men and women throughout our nation’s history in earning and keeping that freedom," Ford says. "We place great importance in honoring those who have served our country and who continue to serve. During the past year, we’ve become aware of the great work done by AABB in feeding our troops’ hearts with support and respect, while feeding their bodies with outstanding beef. We appreciate the vision of the organization and want to further support the group by donating the proceeds from one of the bulls in this year’s sale."
The Fords will host a supper the night before the sale, and Nebraska rancher, radio personality and motivational speaker, Trent Loos, will be the featured speaker. A donation bucket will be passed around to benefit AABB that evening, as well.
"We invite everyone to come out to the ranch for supper and the sale," Ford says. "I think what AABB founder Bill Broadie has started with the AABB is great. What's more American than a steak and a soldier?"
For more information on AABB, link here.
For more information on AABB, link here.This non-profit organization continues to support the American soldier while promoting American beef, and the organization hopes more people within the cattle industry will rally around their cause. With a good cause like this to support, will you buy a soldier a steak?
What are your thoughts on AABB? Have you supported or helped in this cause?