BEEF Daily

When Oprah Speaks, the World Listens…And That’s the Problem

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I’ll admit that I wasn’t the first to see Oprah’s latest assault on the agricultural industry. In fact, just as I refuse to listen to country musician Carrie Underwood because of her affiliation with the Humane Society of the United States, I also never watch Oprah’s talk show because of her blatant attacks on the animal agricultural industry over the years.

But Oprah’s sweet, right? Everybody thinks so. Well, while she may have allowed the opportunity for both sides of the argument on her talk show series, “Where Our Food Comes From,” Oprah certainly didn’t have agriculture’s best interests at heart.

Now before I permanently solidify my cozy position on this soapbox, let me direct you to American Cowman, where Kindra Gordon has written her commentary on our favorite superstar. You can join the already heated discussion there, or you can leave me your thoughts on the blog. I’ll even make room on my soapbox for you to step up and join me.

My question is: Who is going to be agriculture’s Oprah? Who is going to stand up and finally start telling the agricultural story? It’s going to have to start with little voices, and it’s going to need to get louder. You have heard it before, and you will hear it plenty from me, but we have got to start speaking up. I know it’s uncomfortable, and I know you were raised to be polite and keep your strong opinions to a murmur, but enough is enough. It’s time to be the voice of our own industry.

Oprah Winfrey is not going to determine how I raise my livestock. And some wild activists with an agenda are not going to pass a legislative action like Proposition 2. And I’m not going to sit here and watch it all happen. Who is with me?

What's BEEF Daily?

BEEF Daily Blog is produced by rancher Amanda Radke, one of the U.S. beef industry’s top social media “agvocates.”

Contributors

Amanda Radke

A fifth-generation rancher from Mitchell, SD, Amanda grew up on a purebred Limousin cattle operation in which she and husband Tyler are active. She graduated with a degree in agriculture journalism...

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