BEEF Daily

Miss Wyoming Represents Ranchers In Miss America Pageant


Former 4-H member and current Miss Wyoming, Lexie Madden, wows judges at the Miss America pageant over the weekend and earns third runner-up.

I used to think that beauty pageants were just that -- rhinestones and swimsuits, big hair and bigger smiles. But I’m becoming more and more impressed with the caliber of women who compete in these pageants and for the important platforms they advocate while wearing the crown. In the last couple of years, agriculture has even had a voice in these pageants.

In 2009, former 4-H member Katie Stam wowed the judges and earned the crown, all while boasting about her good old days representing the four-leaf clover of 4H.

In 2011, Miss America Teresa Scanlan’s winning platform stressed the importance of agriculture to support our nation’s economy. In fact, she often called farmers and ranchers the “backbone” of the U.S. economy.

The 2013 Miss America pageant aired over the weekend, and the third runner-up was Miss Wyoming Lexie Madden. She was stunning in a timeless black dress, with a talent of a piano number she composed herself, and her interview reflected her rural upbringing in the small town of Torrington, where she participated in 4-H and showed goats.

"I actually used to show goats in 4H. I know that's something very unique and odd, but it was fun and it taught me a lot about responsibility," Madden said during her pageant interview.

Check out this video from KOTA Territory News, which features clips of Madden’s competition highlights.

For a closer look, listen to Trent Loos’ interview with Madden’s father, Lex, here.

I’m very proud of Miss Wyoming and appreciate her sharing her agriculture story to the masses at the Miss America Pageant. Congratulations for making the top four, Lexie, and thank you for being a great voice for agriculture!

Discuss this Blog Entry 5

Gloria Stroud (not verified)
on Jan 17, 2013

In 1993 at a party at the Two Bar Ranch in Wheatland Wy. i remember Lexie Madden was there with her parents, she had a paper plate full of food, and it all fell to the ground. She was a beautiful child back then and for some reason I still remember that. She cried and her mother came to her rescue. By the way her mother was Miss Wy also.

Anonymous (not verified)
on Jan 17, 2013

Her mom was a Wyoming's Junior Miss

Linda Cummings (not verified)
on Jan 17, 2013

Are you the Gloria Stroud that used to be our neighbor in Franktown, Colorado? If so HI!

Terry Church (not verified)
on Jan 17, 2013

I'm so glad that these ladies all got to speak of their Agriculture experiences. So many people heard the positive things these ladies had to say about Agriculture. The people hearing how Agriculture impacted their lives make a very good impression. I wish more people could hear the positive things instead of the negitive things the media puts out there.

K J Hovis (not verified)
on Jan 18, 2013

Lexie is the real deal! As pretty outside as they all are and a real nice lady in personality! At county fair this summer, she was in and out all of the livestock barns and around the grounds (in the dirt and breeze) with a pretty yellow dress, high heels and crown with the rest of us. I wish I could say the same things about the other junior "royalty" there! Her Mom has the same grace and beauty! I had the honor of working for her Dad and he is as good as it gets! We all love Lexie not because who she is but because of the person she is!!

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BEEF Daily Blog is produced by rancher Amanda Radke, one of the U.S. beef industry’s top social media “agvocates.”


Amanda Radke

Amanda Radke is a fifth generation rancher from Mitchell, S.D., who has dedicated her career to serving as a voice for the nation’s beef producers. A 2009 graduate of South Dakota State...

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