BEEF Editors' Blog

Despite The Evidence, Greenpeace Plays The Grinch In 2013


A Greenpeace video exhorts kids to get involved in fighting global warming, which it claims is decimating Santa Claus’s Arctic operation. Never mind that ice in the Arctic is up 50% in 2013 over 2012 and the world appears to be cooling, not warming.

It was in 2007, upon the acceptance of his Nobel Prize in Oslo, that Al Gore, the former U.S. vice president-turned-environmental entrepreneur, joined the chorus predicting that the North Pole would be ice-free by 2013. Well, 2013 has come and almost gone, and the latest satellite data indicates that Arctic ice coverage is up 50% in 2013 from 2012 levels.

Meanwhile, the Antarctic also set an ice-volume record this fall, with ice covering more than 19.5 million square kilometers of ocean by September. In addition, Cairo, Egypt, just saw its first snowfall in more than a century, and thousands of records for cold and snow have been set across the world in December alone.

What’s more, German scientists Horst-Joachim Luedecke and Carl-Otto Weiss of the European Institute for Climate and Energy reported earlier this month that two naturally occurring cycles will combine to lower global temperatures this century. Eventually, they say, temperature levels will drop to levels corresponding with the “little ice age” of 1870.

But that hasn’t dampened the zealotry at Greenpeace, which set out this Christmas to scare kids across the world with a sinister video threatening a cancellation of Christmas, and why? Well, global warming, of course. The fact that such warming ceased in 1998, according to the Nongovernmental International Panel on Climate Change, is beside the fact for Greenpeace.

Still, in “Save The Arctic,” a dishevelled Santa Claus, who looks like he's coming off a bender, addresses his presumably wide-eyed audience of hopeful youngsters from a poorly lit, bunker-like room. In his hostage-style video, St. Nick says in halting breaths:

“Dear children, I regrettably bring bad tidings. For some time now, melting ice here in the North Pole has made our operations and our day-to-day life intolerable and impossible and there may be no alternative but to cancel Christmas,” he says.

“My home in the Arctic is fast disappearing and unless we all act urgently then I have to warn you of the possibility of an empty stocking forevermore. Please help me,” he pleads.

In the end, Santa urges those watching to sign a petition to “Save Santa’s Home,” which hopefully will spur the world’s unmoved leaders to address global warming. And, oh yeah, the petition also warns of oil companies trying to drill in the Arctic.

“World leaders are ignoring the reindeer’s cries for help as they sink in the melting ice,” the petition states. “Even the threat of being on Santa’s naughty list hasn’t prompted a rescue operation.”

Can a group or movement get any more cynical and/or pathetic than scaring kids to push its agenda? American philosopher Eric Hoffer once characterized movements this way: every great cause begins as a movement, becomes a business and eventually degenerates into a racket. Greenpeace’s Santa Claus gambit certainly seems like the desperation move of a racket.


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Discuss this Blog Entry 12

Anonymous (not verified)
on Dec 23, 2013

With a rational basis for observed climate change, it might be easier to not-believe in global warming.
Natural climate change has been hiding in plain sight. Simple equation calculates temperatures since before 1900 with 90% accuracy (95% correlation) and reasonable estimates since 1610. CO2 change had no significant influence. The average global temperature trend is down.

mememine69 (not verified)
on Dec 23, 2013

It's absolutely criminal how GreenziPiece gives the impression that science agrees it WILL be a crisis when they haven't agreed on anything beyond just; "could be" a climate crisis in 30 years of research.

Find us one single IPCC warning that says anything beyond; "could be" and says "will be" a crisis.

Believe what you want but you can't tell little children it WILL be a crisis for them until science does.

Hollis Thaxton (not verified)
on Dec 25, 2013

Greenpeace has science on its side. The Nongovernmental International Panel on Climate Change is run by former tobacco company scientists. Here are some informative links:

on Dec 30, 2013

Global Warming Scientists Trapped by Antarctic Ice:

Anonymous (not verified)
on Dec 30, 2013

You're joking right?

Mark Brody (not verified)
on Dec 25, 2013

It is disturbing to read your blog dismissing global warming when 98% of the world's climate scientists see it as a real and serious threat to our survival. Despite expected variations from year to year, it has been clearly demonstrated that global warming is not just a con game by Greenpeace, as you state. Even your data on ice coverage appears questionable. According to the National Snow and Ice Data Center (, Arctic ice has actually be decreasing over the last few decades, including this year. While Antarctic ice cover is up somewhat this year, it is seen as within expected variation. Please do your homework more thoroughly before jumping on the climate denial bandwagon. Even if you have doubts about global warming, distorting the facts to make your case is not good journalism.

Dennis Hoyle (not verified)
on Dec 25, 2013

Some time ago before my time, I am told there was a glacier where I live. What melted it? It was not my cows or the hoards of people that lived here or coal fired powerplants.

on Dec 25, 2013

Well, scientists, like everyone else, go where the money is. Climagte change is gthe olden goose for grant seekers. A scientist friend of mine tells me the ice caps on Mars grow and ebb, too. Must be due to those solar-powered rovers the U.S. has crawling around up there.

on Dec 26, 2013

98% of theworld's climate scientists might agree that the climate is changing, So what. Climate is ever changing. Is it man-caused? That's the question, and there is quite a bit of skeptical opinion on that.

"Only 36 percent of geoscientists and engineers believe that humans are creating a global warming crisis. By contrast, a strong majority of the 1,077 respondents believe that nature is the primary cause of recent global warming and/or that future global warming will not be a very serious problem."

on Dec 25, 2013

There has always been climate change. There will always be climate change. What do you think killed the dinosaurs? Scientist argue over what has to be done to save the planet. They have not yet learned even with all our knowledge that we are at the mercy of nature. There will come a time when man no longer exits on this planet. If man thinks we are going to change the course of nature we have some serious learning yet to do.

Steve C. (not verified)
on Dec 25, 2013

Indeed climate has always been changing. The interglacial period of global warming of the last 10,000 to 12,000 years should be coming to an end and gradually cooling should have begun. However, carbon dioxide from fossil fuels appears to be offsetting this causing the earth to have increased about a degree. Which trend will continue or win out will not be determined for many years, perhaps generations. Man, at our present rate of population increase and if we continue to do nothing to change either, may not be around to see the final outcome.

Anonymous (not verified)
on Dec 26, 2013

CO2 change has had no significant effect on average global temperature. Find out what actually drives earths climate at the link in the first post.

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Burt Rutherford

Burt has more than 35 years of experience communicating about beef industry issues. A Colorado native and graduate of Colorado State University with a degree in agricultural journalism, he now works...

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Among the industry’s most insightful thinkers, Wes Ishmael concentrates on industry price and market perspectives for BEEF magazine. Along with his monthly “Cattle Economics” column...

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