BEEF Daily

A Beef Packer's Point of View

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img_0810.JPG The beef industry chain is a diverse mix that spans from the rugged cowboy at a cow/calf operation, to the stocker and feeder, to the processing plant, to the grocery store and, finally, to the consumer’s dinner plate. Although expanded and improved through the years with advanced technology and higher standards, the process that produces a sizzling hot steak is still the same today as it was 200 years ago, and it’s a well-oiled chain that’s not likely to get integrated.

chandler-keyes.jpg This was one of the observations made by Chandler Keys, Governmental Affairs for JBS, the world’s largest meatpacker with $16.5 billion in sales just in the United States. Keys presented a speech titled, “A Beef Packer’s Perspective,” at the 61st Annual South Dakota Cattlemen’s Association Annual Convention and Trade Show held in Sioux Falls, S.D. on Dec. 1-3, 2009.

Understanding that the average cattle producer has reservations about the packing industry, Keys explains in a one-on-one interview with BEEF Daily how this Brazilian-owned meatpacker is a friend in the business. Listen to my interview below, and please leave your thoughts below in the comments section. Happy Monday!

By the way, there is still one week left to enter the BEEF Daily Cowboy Christmas Photography Contest. Click here for details.

BEEF Daily Quick Fact: The nation's economic crisis has catapulted the number of Americans who lack enough food to the highest level since the government has been keeping track, according to a new federal report, which shows that nearly 50 million people -- including almost one child in four -- struggled last year to get enough to eat. Reach out this holiday season, and donate to your local food pantry. -Amanda (Source: Washington Post)

What's BEEF Daily?

BEEF Daily Blog is produced by rancher Amanda Radke, one of the U.S. beef industry’s top social media “agvocates.”

Contributors

Amanda Radke

A fifth-generation rancher from Mitchell, SD, Amanda grew up on a purebred Limousin cattle operation in which she and husband Tyler are active. She graduated with a degree in agriculture journalism...

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