The connection between city-dwelling consumers and the farm grows ever more distant. It’s fertile ground for activist groups that constantly work to cast doubt on proven beef-production practices, as well as the safety and nutritional profile of U.S. products. It’s up to the 2% of Americans actively engaged in agriculture today to do their part in educating the other 98% about the food they produce, and this section offers profiles and tips for ranchers to do just that.
